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UID:79@iaf-world.org
DTSTART;TZID=America/New_York:20260127T110000
DTEND;TZID=America/New_York:20260127T130000
DTSTAMP:20260117T205232Z
URL:https://iaf-world.org/events/road-to-monterrey-session-1-the-expertise
 -shift/
SUMMARY:Road to Monterrey | Session 1: The Expertise Shift
DESCRIPTION:AI isn't coming for consulting. It's already here. And it's for
 cing a fundamental question: If clients can get answers from ChatGPT in se
 conds\, what are they really paying you for?\n\nThis session cuts through 
 the AI hype to address what matters most to consultants and facilitators: 
 how to position yourself\, price your services\, and build a practice that
  AI can't replicate.You'll discover the three critical shifts happening in
  how buyers value expertise\, the hidden opportunities AI creates for cons
 ultants who know where to look\, and the specific changes you need to make
  now to ensure your practice thrives in the next 3-5 years.\n\nThis isn't 
 theory. It's a practical roadmap based on working with hundreds of consult
 ing firms navigating this exact transition.\n\nParticipants will leave wit
 h:\n\n 	Clear understanding of how AI is changing buyer expectations and p
 urchasing behavior for consulting services\n 	Strategic framework for repo
 sitioning their expertise to remain indispensable\n 	Actionable steps to i
 mplement immediately (pricing adjustments\, service packaging\, marketing 
 positioning)\n 	Confidence about their future in consulting\, knowing exac
 tly where to focus their energy\n\nMichael Zipursky is the CEO of Consulti
 ng Success® and has helped over 1\,000 consultants and experts significan
 tly increase their income while gaining more freedom and improving their q
 uality of life. His focus is on helping consultants attract premium client
 s consistently by implementing the right systems and strategies. This incl
 udes positioning themselves as the clear authority in their market\, movin
 g to value-based pricing models\, and building marketing systems that gene
 rate qualified opportunities without the constant hustle.\n\nMichael has a
 dvised organizations from Financial Times companies to fast-growing startu
 ps and has built multiple seven-figure consulting businesses. His approach
  is practical and proven. No theory. Just what actually works to build a c
 onsulting practice that gives you both higher income and the lifestyle you
  want.\n\nRegister here
ATTACH;FMTTYPE=image/jpeg:https://iaf-world.org/wp-content/uploads/2026/01
 /Road-to-Monterrey-1-1.png
CATEGORIES:Conference Events
LOCATION:https://zoomference.zoom.us/meeting/register/yPfPfmzBTKaCu8g6JkioP
 w#/registration
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